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Lisa Parmley

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Facts and Myths on the Ideal Keyword Density of a Web Page

Keyword density is the number of times a keyphrase is used in comparison to the total number of words in a piece of content. If you've got...

2013 Research Study: Google SEO Ranking Factors

Purpose The point of the study was to analyze the characteristics of web pages at the top of the Google search engine results pages (SERPs). What...

Top 10 Questions and Answers on Content Marketing

I asked my subscribers to take part in a Content Marketing Survey about a month ago and put together a full report on the...

How to Increase Website Traffic Through Content: A Case Study of 2 Security Guard...

If you're working on building a business you need to keep pushing forward. You have competitors. Some are building a better resource than your site....

8 Keys to a Successful Twitter Marketing Campaign

Now that you understand how your target audience is using Twitter, we can begin to formulate a set of objectives for your Twitter marketing...

How to Use Twitter – Basics for Twitter Marketing

Unless you've been living in a hole for the past five years, chances are you've heard of the explosively popular social network known as...

The Right Twitter Background for Your Business

Your Twitter background may be more important than you realize. Although we've all been told not to judge a book by its cover, people...

Content Marketing Survey Report 2013

Are you interested in knowing how other marketers are using content marketing? Would you like to know the benefits of publishing articles and videos? In our first...

Is Google + Right For Your Business?

Summary To get started, here's a little information for you about Google+: Google+ allows you to share updates, photos, videos, and more with your contacts...

Create a Google Plus Business Page

You'll need a Google+ profile before you can set up a Google+ page for your business. The profile is for you personally while a...